Developing SME 'resilience' through digitalisation in a Covid/post-Covid Environment
Transformation through digitalisation is recognised as one of the key aspects for SMEs to become more resilient in a Covid/post-Covid Environment. This half-day event will showcase SME case studies on how digitisation has assisted in offsetting the economic impact of Covid-19 on their business along with a Digital Essentials "Mindset, Strategy & Opportunities" workshop.
With an incredible line up of speakers including:
- Anne-Marie Sassen, Deputy Head of Unit A2 -"Technologies & Systems for Digitising Industry, DG-CONNECT, European Commission
- Carol Gibbons, ICT Divisional Manager, Enterprise Ireland
- Gillian Doyle, Director & Co-Founder, Cerebreon Technologies
- Greg Tuohy, Managing Director Cantec Ireland & Paul Martin, Commercial Director, Cantec Ireland
- Clark Boyd, Digital Strategy Consultant, Author & Trainer, Digital Marketing Institute.
There will also be the opportunity for attendees to participate in 1-on-1 business matchmaking from 12pm. Matchmaking helps businesses understand and identify opportunities for growth and investment.
How can you benefit from this event?
- Initiate and arrange promising pre-scheduled 1:1 meetings at the event
- Generate fresh leads and meet new contacts in an efficient way
- Get your personalised B2B agenda according to your interests & availability
- Showcase your products, projects, services or business needs to event participants
Digital transformation differs from automatisation and informatisation: it requires systemic changes of business processes, business models, and economic relations within and around the enterprise. Creating an environment for the digital transformation of SMEs operating in the traditional sectors of the economy should envisage a palette of specialised technological and business consultations that can be delivered by competence centres, collaboration of public and private sectors in country-wide initiatives (i.e. on skills-building and common standards), as well as a comprehensive financial framework to support SMEs in this complex endeavour. Digital transformation is understood by the European Commission as a fusion of advanced technologies that integrates physical and digital systems and when combined with innovative business models and processes, leads to the creation of smart products, services and significant improvement of productivity. 3D printing makes the production process faster and cheaper, data analysis increases the efficiency of products, digital databases for real time checks facilitate management, and digital technology makes the acquisition of materials and parts easier [DigitaliseSME, 2020].
